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Sports. Culture. Influence

Empowering the Historically Black Colleges & Universities (HBCU) Community

with NIL Education, Campus Events, NIL Tools & Brand Experiences.

The HBCU Collective

At B.E. Collective+ we help athletes, HBCUs, and brands build real opportunities through on-campus summits, esports workshops, and immersive brand activations.

Empowering the Next Generation of HBCU Student-Athletes

At our core, B.E. Collective+ empowers HBCU student-athletes to take control of their narratives, their finances, and their futures. Through our HBCU NIL Educational Summits, hands-on workshops, and programs, we help athletes:

  • Build personal brands rooted in authenticity

  • Understand contracts and financial literacy

  • Secure and maximize NIL partnerships that align with their values.

The result? Student-athletes who don’t just participate in NIL — they lead in it.

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Sports Business + NIL Education
Summit Series

Workshops on branding, contracts, and financial literacy for HBCU athletes.

HBCU House
&
E-Sports Culture & Content

Immersive activations + gaming to connect brands, athletes, and community.

HBCU NIL Education

Courses, templates, and licensing for teams, classes, and collectives.

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Why We Exist

We exist to convert cultural relevance into tangible ROI for HBCU athletes, campuses, and brands—precisely where the market underserves.

  • Education → Earnings: Our HBCU NIL Summits, workshops, and programs close the knowledge gap on contracts, brand building, and compliant deal-making so HBCU athletes participate in the fastest-growing parts of NIL—not just the leftovers. (NIL market: $1.67B and rising.) 

  • Partnerships → Pipeline: We design DEI-aligned sponsor activations that put brands in the room with HBCU athletes and alumni—turning one-off visibility into multi-event pipelines that build loyalty and measurable outcomes. (Power-conference consolidation is real; we engineer access where it’s missing.)

  • Community → Compounding impact: Our summits and HBCU House experiences don’t end when the lights go down; we extend touchpoints via follow-ups, consulting, and digital content so the value compounds—mirroring the proven economic multiplier of HBCUs themselves.

Partners We've Worked With
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8+ HBCU campus events

500+ HBCU students & stakeholders reached

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“I had an amazing time at the Sports & Entertainment Entrepreneurship Summit at Clark Atlanta University! The panel discussions were incredibly insightful—covering everything from NIL opportunities to branding, entrepreneurship, and talent representation. Hearing from industry professionals who’ve successfully navigated the business firsthand was both inspiring and motivating.

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